Buzz: Love Grain in the News

Forbes, 11.01.2016: Four-Ingredient Chocolate Chip Cookies As Nutritious As Your Breakfast Cereal

Is Teff the New Supergrain?” The New York Times asked in August. This ancient grain, a staple crop in Ethiopia, is so packed with vitamins and nutrients it might as well be prescribed by your doctor...One of the strong upstarts in the field, hard at work popularizing teff to a US audience, is Love Grain. The company was founded by American consultant Aleem Ahmed after he went to live in his ancestral homeland, Ethiopia’s Great Rift Valley, where he worked with the country's Agricultural Transformation Agency, which oversees Ethiopia's teff production. Read more...

The Guardian, 10.14.2016: Teff could be the next quinoa as Ethiopia boosts exports

There are two inescapable foods in Ethiopia, coffee and teff. While Ethiopian coffee is famous worldwide, the country’s staple grain is still a stranger to western palates. But food entrepreneurs hope teff will soon be as ubiquitous in British supermarkets as it is in Addis Ababa’s kitchens...Ethiopians have been planting teff – the base of their renowned injera bread - for more than 3,000 years. Yet for businessmen like Aleem Ahmed, this gluten-free grain, packed with amino acids, has the potential to become a lucrative superfood. Companies like Ahmed’s Love Grain in the US or Tobia Teff in the UK want to provide westerners with a healthier alternative to wheat while helping Ethiopian farmers thrive. Read more...

The New York Times, 08.16.2016: Is Teff the Next Super Grain?

When Laura Ingalls, an avid runner from Boston, found out after a routine blood test that she was iron-deficient, she turned to the kitchen instead of the medicine cabinet: She started eating teff...A small number of food start-ups like Love Grain, a company based in San Francisco, are trying to incorporate teff into everyday American foods. Last year the company introduced a line of gluten-free pancake mixes made from teff, which sold out quickly. Now the company is working on introducing a line of high-protein, teff-based tortilla chips next year. Read more...

Haverford Journal Fall 2016: Teff Love: An Entrepreneur’s Idea Aids Ethiopian Farmers

Before it became a health food super star, few Americans had heard of quinoa, much less eaten it.  Aleem Ahmed ’07 is looking to spread the word about a similar grain called teff that boasts even more benefits. Grown in Ethiopia and packing a big nutritional punch, the world’s tiniest grain is gluten-free, with high levels of calcium, fiber, protein, and vitamins. With his new company, Love Grain, the social entrepreneur’s goal is to sell products made with teff bought directly from the Ethiopian farmers who grow it.  Read more...

Harvard Kennedy School, 06.25.14

Love Grain was inspired by Ahmed’s experience working for the Teff Value Chain Program at the Ethiopian Agricultural Transformation Agency, where he helped three million farmers increase their yields. In the process, Ahmed learned that some seven-million teff farmers lack a market for their grain...   Read more...

Dinner Party Download, American Public Media, 05.14.14

LoveGrain is a new company working to export teff — Ethiopia’s staple  grain — to the US. The idea is to support Ethiopian farmers by selling Americans a gluten-free teff-based pancake mix.  The company just won an Agricultural Innovation Prize for the idea.  So over a plate of flapjacks, we asked the co-founders to tell us about the stuff. Read more...

CoolHunting.com, 04.22.14

There's a new ancient grain in town, and it goes by the name of teff. The tiniest grain in the world is native to Ethiopia, where it's mainly used to bake injera; the flatbread that's a national dish and eaten daily in households. Teff is a nutritional goldmine—a great source of iron, calcium, protein, is naturally gluten-free and can act as a substitute for wheat flour in various recipes. Love Grain is a newly launched company bringing teff to the US market, but from the start, it's a social enterprise that creates a tangible, positive social impact. Read more...

Bon Appetit, 04.11.14

Carrot Wellington and Teff Pancakes

I'm eating at Narcissa on Sunday, which means I can finally have an informed opinion on that carrot Wellington dish everyone keeps talking about.

And in the brunch hour: We're experimenting with Love Grain's Ethiopian teff flour pancake mix, highly recommended to me by Philadelphia food critic Trey Popp. The recipe calls for Greek yogurt, seltzer, egg, and olive oil. Curious doesn't even begin to describe it. —Ashlea Halpern, special projects editor

MIT Sloan Newsroom, 02.28.14

Aleem Ahmed and Caroline Mauldin, both MBA ’15, are staking their future on teff, a tiny East African grain. The MIT Sloan classmates launched Love Grain in January 2013 with two goals: to produce gluten-free products from teff and to improve the lives of farmers in Ethiopia. Read more...